Sales people are needed in every type of company. Some companies have a more aggressive selling strategy than others. Other companies, such as hospitals, don’t need to do much selling at all – the customers go to them directly. However, even hospitals do some selling and advertising otherwise how would you be able to find their phone number and address? Since sales is often commission based, if you get good at your trade, you can usually make quite an attractive salary. Yet you need to gauge if you can handle the stress of this type of work. Sometimes the best sales strategy is just to create a relationship with your client. Talk about their family, treat them like a friend and it will be much easier to sell them things. We all trust our friends, right?
Less than 200 million people of China’s 1.3 billion have basic medical insurance. People living in remote areas are unable to access the insurance plans prevalent in bigger cities. Individuals pay annual premiums for their medical treatment under China’s current social security system. There are plenty of opportunities to serve in the medical field in China and improve the health of millions of people.
The government owns most of the hospitals in China however private clinics are becoming more popular which is encouraging hospitals to pay doctor’s more competitive salaries and have better social status.
The evolution of computers, the internet and social media has definitely made the job of those in marketing much easier. It is now possible to reach more people faster than ever before. It is also much easier to better understand your market. Advertising and marketing in the past was a one way street.
A company would tell the consumer all about themselves, but they were getting little information back in return. It was only until about 2006 that social media really took off. Nowadays, with Facebook and Twitter, consumers can communicate directly with the companies they buy products from. And these companies get free feedback on how they can improve, what new products to make and capitalize on what their customer’s like most amount them. Of course social media is only one aspect of marketing. This industry requires a wide variety of talents to creative interesting content.
Imagine putting months of work into a final product that people look at for less than 5 seconds. Go to YouTube right now and watch a video. Chances are an ad will pop up and last maybe 30 seconds. However, within 5 seconds you have the option of skipping the ad. If you’re not drawn in within those first 5 seconds, the company has just wasted millions of dollars on advertising that doesn’t work. Or go and watch your favorite movie. Chances are the movie is scattered with intentionally placed product positioning. However, the camera may only be on them for a few seconds.
Compared to 50 years ago, our society is suffering from visual overload. There is barely a waking minute that goes by where we aren’t seeing some time of advertisement. It’s all over our clothes, food, transportation and life.
We’re drawn in like moths to bright shiny things that we watch on our phones, computers and TV. This makes the field of advertising all the more interesting as there are now a wide variety of platforms and media to reach your target market.
We’ve been hearing it for a while now: China is THE country to focus on for the next fifty years. As a result, a number of Chinese language schools have popped up all over the world. Although they are not as authentic as learning Chinese in China, they are evidence that China has now permeated the entire globe.